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FAMILY EXP
International Family Travel Exchange
Online workshop on April 15-16, 2026
B2 B event dedicated to Holiday Operators for Families and Children
Family Exp is a B2B workshop dedicated to family travel (holidays for families and children), created to connect Italian tour operators specializing in family holidays with buyers and international operators interested in seeking new business partnerships in the Italian market.
Target: Hotels, Family Hotels, Tourist Villages, Camping, Residence, DMC, Tour Operators, Incoming Operators, Experience Providers, etc.
To avoid the problem of travel and encourage Buyers and Sellers to participate, the Workshop will be held online, with meetings between operators via video conference, organized with a pre-established appointment schedule.
Italy, in terms of cultural heritage, territorial diversity, and quality of hospitality, has enormous potential in family travel, which is currently fragmented and poorly structured in terms of international trade.
The project therefore aims to be a qualified digital matching platform, capable of translating Italian excellence into products that can be sold on foreign markets.
The workshop was born from the growing international demand for:
safe and welcoming destinations for families
family-oriented accommodation facilities
authentic, educational and inclusive experiences for children
multigenerational holidays, children, parents, grandparents
Strategic purposes
Positioning Italy as a family-friendly destination of reference on international markets
Promote the internationalization of the Italian family offering
Create concrete and measurable business relationships between sellers and buyers
Aggregate and qualify the Italian offering in a recognizable and replicable format
Operational purposes
Generate contracts, distribution agreements and product testing
Supporting Italian operators in dialogue with foreign buyers
Facilitate the construction of packages, itineraries and family experiences
Gather useful market insights to evolve the offering
Organization of the Workshop
Family Exp is organized on a digital platform, the event as a whole includes:
Sellers and Buyers workshop with a set appointment schedule
Virtual Exhibition Area with interactive showcase accessible to all web visitors of the event
Appointment schedule to schedule meetings at the Sellers-Buyers workshp
Possibility of fixing a recall after 10 days from the Workshop
The Workshop between Buyers and Sellers is organized with pre-arranged appointments, interviews between operators are carried out via videoconference. A maximum of 20 appointments can be scheduled in a day, each appointment lasts 20 minutes.
The Workshop time, to accommodate the different needs of the time zones, was agreed from 10:00 to 22:00.
Benefits of the Digital Workshop
The highest level of visibility and engagement.
Direct contact between buyers and sellers during the workshop sessions,
The increased participation of international Buyers, thanks to the possibility of seeking Italian business partners, by staying in their office.
The lower cost of participation than that of a fair betrays
To access Family Exp’s digital platform, each operator must register and connect with the computer or any other device. Upon entering the platform, the user will view an interactive map with all the instructions for visiting the event areas, the Workshop Area and the Virtual Exhibition Area.
Participate as a Supplier
Participation as a Supplier in the Workshop includes video conference meetings between Buyer and Suppliers with scheduled appointments.
The format of the Online Workshop, thanks to the use of an advanced technological platform, promotes eye contact between operators, creating an ideal context for evaluating future commercial collaborations.
The Sellers participate in the Workshop to meet Buyers and International operators operating in Family Travel.
In the agenda for the Workshop’s events, all operators are presented with a personalized profile showing their type of tourism activity.
Sellers operators participating in the Workshop
Hotel and Family Hotel
Tourist villages and resorts
Camping and glamping family
Residence and aparthotel
DMC, Tour Operators, specialized incoming operators
Experience providers for children and families
Buyers Profile
Buyers are carefully selected from international operators dealing with family travel, tour operators, travel agencies, travel design, OTAs, etc., interested in seeking new commercial collaborations:
Types of Buyers
Family-oriented tour operator
Generalist tour operators with family segment
Online Travel Specialized Agencies
Travel designers and family travel consultants
Holiday clubs and multigenerational operators
Countries of origin
Europe (Italy, Germany, France, UK, Northern Europe, Benelux – Eastern Europe – North America –
Middle East
Buyers are carefully selected from international operators dealing with
family travel, tour operators, travel agencies, travel design, OTAs, etc. interested in researching new
commercial collaborations.
Why Participate in Family Exp
Visibility & Promotion
Thanks to the digital formula, Family Exp allows you to contact hundreds of operators, both domestic and foreign, thanks to the various meeting opportunities, useful for starting new collaborations. Sellers can promote their offerings by attending the workshop with Buyers interested in seeking new business collaborations.
Professional Visitors, by accessing the web platform, can also contact participating Sellers to seek professional collaborations.
Workshop & Business
The Workshop is aimed at meeting national and international Sellers and Buyers, interested in seeking new business partners, within the family travel sector.
Thanks to the specific online schedule, appointments between Sellers and Buyers can be scheduled, 20 appointments for one day and 40 in two days, as well as the possibility of creating contacts with Professional Visitors seeking new collaborations.
Family Exp Opportunities and Benefits
Participating in Family Exp offers many advantages and business opportunities:
Family Exp is an unmissable event dedicated to professionals who provide holidays for families and children, in the various types of tourism: sea, mountains, countryside, art cities, ancient villages, wellness spas, nature tourism, sports, etc.
Participating as a Seller means connecting with tourism operators in the national and international markets, in a context entirely dedicated to business.
Why Participate
Contact new markets and increase turnover. Family Exp represents an important opportunity to expand its tourism business and allows to expand contacts with the national and international market
Seasonally de-season employment and boost the low season. The different types of family travel allow for longer tourist seasonality
Meet Buyers and international operators to increase business opportunities. Participation in Family Exp offers the opportunity to promote tourism offerings to Buyers and operators interested in new business collaborations.
Networking and Contact Network. Family Exp allows you to connect with hundreds of operators and activate networking actions, giving the possibility to expand your network of collaborations.
Promotion of operators and the territory. Participation in Family Exp is the best opportunity to promote and market the area, its tourism offerings, family experiences, and local excellence.

